Like many web-savvy people, I prefer to digest my web content through an RSS feed whenever possible. I’ll subscribe to most anything if it has a feed and I find it interesting. But sometimes, the sites I find worth returning to don’t offer the option to subscribe to updated content. For example, I frequent Linotype.com [...]
E.B. White advised people to get the most out of their writing by using nouns and verbs and holding adjectives and adverbs to a minimum. Today, it seems writers and speakers have gone E.B. one better – they just use nouns. Apparently, any old noun can be made into a verb, and the continuing trend [...]
Surfing headlines last night to catch up on world events, I was reminded how the 24-hour news cycle impacts the information we receive via the media. As a PR pro, I know all too well the frustrations associated with conducting media relations. We believe so strongly in the story we’re trying to sell on behalf [...]
At Martino Flynn, we take great pride in working hard and playing hard. But unfortunately, some people—well, one person in particular—is playing a little too hard. Some of us have been playing a pick-up game of basketball a couple of times a week during lunch for the last year or so. We usually play 4-on-4 [...]
I recently attended a dinner for the Center for Environmental Information in Rochester that featured a keynote address by Dr. Arthur T. DeGaetano, a Cornell University professor and climatologist. Dr. DeGaetano is the Director of Northeast Regional Climate Center and Editor of the American Meteorological Society Journal of Applied Meteorology. His research has been structured [...]
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