August 20th, 2008
With the 2008 Summer Olympics well under way, one of the first things I noticed was the sheer number of sponsors associated with the games. Coke, Nike, Visa, and seemingly every other multibillion-dollar, international corporation are claiming to be the official “something” of the Olympics. So, that got me thinking: How much do these sponsorships [...]
Posted by Jill Van Deusen in Advertising, Brand Strategy, Creative, Media, Sports Marketing, TV | No Comments »
August 18th, 2008
Now that I’m in my thirties, I’d love to be carded and mistaken for 21. I can picture it now… I’m out with my best girlfriends. We all look fantastic. The dance floor is beckoning. I hear those magical words, “Can I see some ID?” Sigh. Okay, so that’s not how it happens. On those [...]
Posted by Corrie Carter in Leftovers, News, Rants and Raves | 3 Comments »
August 14th, 2008
Ask any web designer or web developer what the most troubling part of their job is, and they might tell you, “making sure everything works in IE6.” Internet Explorer 6 is an outdated browser that renders CSS terribly; normally requiring several hacks to get it to do so correctly. Yet many people still use it. [...]
Posted by Scott Wolf in Design, Development, Technology | 4 Comments »
August 13th, 2008
Since the release of Mac OS X Leopard, installing MySQL has caused headaches for nearly all its early adopters, including myself. After much research, I had to bite the bullet and just figure it out myself. These instructions are what I came up with, and I hope they prove helpful to others. I’ve tried this [...]
Posted by Mike Ruschak in Development, Technology | 44 Comments »
August 9th, 2008
It’s not easy when you’re the new kid on the block. Especially if there’s a big guy making a lot of noise and demanding attention. So we were pretty pleased this past week to help one of our clients break into a new market—and, in the process, steal the thunder from their major competitor’s announcement. [...]
Posted by Charlotte McCabe in Advertising, Clients, Creative, News, Success | No Comments »