March 25th, 2009
March is that time of year when everyone becomes a basketball fan, not purely for the love of the game, but because there’s usually money involved. The NCAA basketball tournament is an exciting time for all sports fans and social networking is a great way to stay on top of the action throughout the tournament. [...]
Posted by Kellie Fronk in Blogging, Social Networking | 1 Comment »
March 23rd, 2009
While watching my men’s NCAA bracket unravel this weekend, I caught some entertaining VitaminWater commercials. One featured Steve Nash displaying his “leadership skills,’ and another had Christian Laettner reliving his infamous glory days at the expense of his neighbor, Rick Pitino. But what surprised me the most was that VitaminWater posted its Facebook page—NOT its [...]
Posted by Sharon Harper in Advertising, Communication, Creative, Online Advertising, Sports Marketing, TV, Trend Spotting | No Comments »
March 23rd, 2009
Blame it on the great view of the pond from my office window. Or the vernal equinox. Or just sleep deprivation. But it struck me today that I’m a hooded merganser living in a mallard world. Mergansers are diving ducks. They paddle around on the surface, making deep dives to find food. Mallards, on the [...]
Posted by Charlotte McCabe in Clients, Problem Solving, ROI, Success | No Comments »
March 20th, 2009
From what I have read about Twitter—and using it myself—it’s an excellent way to spread a message quickly to a wide audience. Today it seems that people, companies, and charitable organizations are catching on—and “tweeting” for a cause. I recently read an article in PRWeek about how the national Bob Woodruff Foundation (BWF) is using [...]
Posted by Kellie Fronk in Public Relations, Social Networking, Trend Spotting | 2 Comments »
March 20th, 2009
We do a lot of web production at Martino Flynn. Microsoft’s browsers, while easily the most popular, are the worst-functioning in terms of properly rendering code that’s written to agreed-upon standards (standards created by an organization that Microsoft is a member of, but standards that Microsoft commonly ignores because they’re a giant). I often tell [...]
Posted by Frank Piacitelli in Business, Creative, Design, Development, MF, Rants and Raves, Technology | 3 Comments »