Monthly Archives: March 2012

The Timelines Are A Changin’: How New Facebook Business Pages Will Affect You

Shhh…quiet. If you listen closely, you’ll hear the collective groans, sighs, huffs, and puffs among Facebook users as they go through the umpteenth change implemented by the social network today: The Facebook Timeline. C’est la vie. If you’re unfamiliar with … Continue reading

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The Real “Mad Men”

I’m interested in seeing the sneak preview on April 8 of a new reality show, “The Pitch.” In case you haven’t heard, each episode will feature two advertising agencies as they go head-to-head to pitch a campaign to a real … Continue reading

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It All Began With a Television Set

I’m not going to make excuses for my addiction to television. I love it. I have a picture in my office of a black and white TV set from 1949 with the caption: It All Began with a Television Set. … Continue reading

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MFTV: Crisis Communications: Always Be Prepared

Is your organization prepared for a crisis? In this video, Martino Flynn’s public relations team explains how they take a customized approach to crisis management for clients, and why every organization needs a crisis communication plan.

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Making the Most of Media Relations Success

You’ve done your homework. The appropriate outlets and reporters have been researched, the pitch has been drafted and customized according to the reporters’ beats, and follow-up has been conducted. All of these efforts have secured your client positive coverage in … Continue reading

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