It’s not just an informercial—direct response television is proven to be an effective lead-gen and sales tool. In this video, Martino Flynn’s team and agency partner Marcus Thomas LLC discuss the strategy behind and the power of DRTV, and take you behind the scenes of a direct response ad created for client Troy-Bilt.
With a solid grounding in graphic design and marketing strategy, Frank heads up creative and production for web projects at Martino Flynn. Frank also maintains a juvenile interest in guitars, superheroes, and robots.
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