OK, this has to be the best classified ad ever! It was purportedly placed in London newspapers in 1914 by explorer Ernest Shackleton.
MEN WANTED… for hazardous journey. Small wages, bitter cold, long months of complete darkness, constant danger. Safe return doubtful. Honour and recognition in case of success…
Boy, who wouldn’t jump at that opportunity!? That’s [...]
In 2000 we had an agency party centered around the TV show Survivor. It was Survivor’s first season and the show was super popular. Anyway, unbeknownst to me, my so-called friends at Martino Flynn put together a secret “Vote Kevin off the Island” video that was unveiled at the party. It includes appearances by most [...]
By now almost everyone has seen Kanye West’s ridiculous and embarrassing interruption of Taylor Swift’s award acceptance. President Barack Obama commented on Kanye when he thought he was off the record with the media. Give a listen to this audio clip I pulled off of You Tube:
Two things I take away from this. The [...]
Be forewarned, this is a full-on rant that probably has no redeeming marketing communications value. But at least it’s about communications. I HATE, repeat HATE the expressions, “I don’t disagree” and “we agree to disagree.”
I don’t disagree? Why not say, I agree? Imprecision in language makes me mental; unless you’re trying to be [...]
OK, so this story is a little dated but it still teaches some pretty compelling lessons. Last fall, Motrin decided it would launch a social media campaign for International Baby Wearing Week by producing a viral video for YouTube. Motrin suggested that carrying babies was like a fashion accessory. A fashion accessory that could cause [...]
Subscribe to this blog's RSS feed