With new forms of social media come new opportunities for spammers to attack. Recently, a new Internet tool was launched by Kaspersky Labs to analyze Twitter posts that contain URLs and block any associated malware. The new tool called Krab Krawler dissects the millions of tweets posted every day and detects any malicious spam or [...]
With new technology comes new opportunity. For PR professionals looking for the next “big thing” it looks like the opportunity might be in iPhone applications. At the recent Ad Age/Applicious “Apps for Brands” conference, Carl Minchew, director, product development for Benjamin Moore, discussed the importance of launching PR strategies in this “new world” of apps [...]
According to a digital journalism survey from a European PR network, the “digital revolution” in media has created more opportunities for PR professionals. The study, which surveyed 354 journalists from broadcast, national, regional, and trade media across Belgium, France, Germany, Spain, Sweden, The Netherlands, and the United Kingdom, indicates that journalists have become more dependent [...]
Where was the position of “social media whiz” three years ago when I was job hunting? It didn’t exist. But, today if you cruise Monster.com or CareerBuilder.com, you’ll find thousands of listings for social media experts. Who would have thought that four years ago when Facebook came to Hobart & William Smith– and I dropped [...]
The number of businesses and organizations—big and small—that have made the leap into social media is growing. But let us not forget the “social” in social media. As companies start populating their fan pages, and brands begin tweeting and uploading videos to YouTube, the personal interaction of social media gets lost in the shuffle. According [...]
Subscribe to this blog's RSS feed