Nielsen has announced that it will no longer be tracking pageviews as a measure of a website’s traffic. Instead they are going to focus on time spent on the site as a metric. The reasoning behind this is that newer web technologies such as Ajax mean you can view different content on a site without [...]
From the Google Webmaster Blog: “As many of you already know, Flash is inherently a visual medium, and Googlebot doesn’t have eyes. Googlebot can typically read Flash files and extract the text and links in them, but the structure and context are missing. Moreover, textual contents are sometimes stored in Flash as graphics, and since [...]
The latest sales estimates for iPhone’s first weekend are now at 700,000 units and most buyers are buying the more expensive $600 8 gig model. The number in my headline does not take into consideration the value of an annual contract which, even at the lowest price plan, would add another $504 million in gross [...]
“A large (ad serving) network can anonymously track a user as they move around the internet, recognizing them to be the same person when they show up at different sites across the network. They then use this data to target ads more effectively on “lower value” sites, thereby increasing the value of the ad inventory. [...]
Today a release went out officially announcing the emergence of Blip. We’ve been blogging for a few months here at Martino Flynn but held off on an ‘official’ announcement because we wanted to show a little more depth on the blog. Blip is about advertising, branding, the web and marketing. It’s also about things on [...]
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