I was reading an article the other day about a 3M research scientist who created a breakthrough composite material used by dentists. She was able to accomplish such a feat by venturing outside 3M’s dental products division and partnering with another one of the company’s research labs. Instead of staying within her “silo,” the scientist [...]
It was one of the first questions I was asked when interviewing for my current position a little over 10 years ago. It was a good question then, and it is a good question now. My glib answer (not the one I used in the interview) is usually, “I take credit for other people’s work,” [...]
A friend of mine once said, “the only person who likes change is a wet baby.” While that may or may not be true, the fact remains that the ad industry is—and has been—going through a major state of change for a while. And, like it or not, we either need to continue to adapt [...]
I have a sign taped to my office wall that is a quote from legendary creative guru, Lee Clow. It says, “Technology is not a substitute for an idea…it can nurture and allow ideas to get bigger and be more amazing.” For me, it accurately captures a thought that is becoming more and more relevant [...]
I think it is human nature to seek out praise—recognition that your hard work and tireless efforts are appreciated. For those who work in advertising, award shows fill that yearning. And, for the Rochester ad community we look anxiously to the annual ADDY Awards to provide some of that positive reinforcement. Martino Flynn was honored [...]
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