So I have a problem, a problem that most of you may have as well. I am a cell phone addict.
During the recent SM2Day conference, Chris Brogan made the statement that people can leave their wallet or keys behind, but will not stray more than 10 yards from their cell phone. Chris was right. That [...]
With new technology comes new opportunity. For PR professionals looking for the next “big thing” it looks like the opportunity might be in iPhone applications.
At the recent Ad Age/Applicious “Apps for Brands” conference, Carl Minchew, director, product development for Benjamin Moore, discussed the importance of launching PR strategies in this “new world” of apps marketing.
According [...]
If you’ve never heard of Instapaper, it’s a fairly useful and relatively unknown pseudo-bookmarking tool that allows you to quickly save the long articles you may come across on the web on a daily basis for later reading. In other words, it “facilitates easy reading of long text content.”
A lot of times, with the overabundance [...]
Call us what you like—Generation Y, Millenials or iGen. Born sometime between 1977 and 1994, we’ve grown up hooked on technology and are over 70 million strong, making up over 20 percent of the population. On average we have about $100 of disposable income each week–not to mention those of us with credit cards. [...]
The new issue of A List Apart has part one of a two part series on developing for mobile devices, specifically the iPhone. The author, Craig Hockenberry, a software and back-end CMS developer, gives a good overview of the steps necessary to ensure users are viewing your site as you intend.
I’ve summarized the five best [...]
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