In this MFTV episode, we discuss how personas can help you uncover critical information to better understand and communicate with your customers.
In this short video, see why testing advertising creative has become more vital — and, thanks to technology, easier — than ever before.
In this short video, learn how we’re helping clients leverage influencers in social media and elsewhere to drive brand awareness and loyalty, product trials, and overall sales.
In this MFTV episode, we discuss how smartphones literally change the way consumers look at video—and why marketers need to adapt.
Direct mail lives! In this short video, see why—and how—it can still be a valuable part of your B2B or B2C marketing strategy.